🌈 Colour Friday: Why Shopping Small Matters More Than Ever
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And why we’re offering 15% off across our whole website — the small business way!

Every year, Black Friday rolls around with the same story: giant corporations slashing prices on mass-produced products, warehouses working overtime, and billions poured into the pockets of people who already have… well, lots.
But here in the small-business world, Black Friday hits differently.
For many of us, including our little family here at The Country Set it’s a day that can feel impossible to compete with. We can’t slash prices by 70%. We can’t churn out thousands of identical products in minutes.
We’re not built like that.
And actually?
We’re proud we aren’t.
That’s why we love Colour Friday, a movement launched to bring the colour, joy and creativity back into Christmas shopping, while championing the incredible independents across the UK who put meaning into every order they send out.
🎨 What is Colour Friday?
Colour Friday is the bright, joyful, heart-driven alternative to Black Friday.
It celebrates:
✨ Independent creativity
✨ Handmade, thoughtful gifting
✨ Businesses built with passion, family, community and care
✨ Choosing people over profit
Instead of funnelling billions into billionaire pockets, it encourages shoppers to support real families, real dreams and real craftsmanship.
Here at The Country Set, that means supporting:
🐴 Our daughter’s Pony Club dreams
🐶 Three dogs who supervise every parcel
🐱 One extremely opinionated cat
🐴 Four horses who think they’re on payroll
🏡 And a husband-and-wife team in Warwickshire trying to grow a countryside dream
When you shop small, you become part of our story and we never take that for granted.
🌿 We Can’t Do Black Friday the Big-Corp Way… But We Can Do This
While we can't take part in the huge, unsustainable discounts you see from mass-produced retailers, we can give something meaningful back.
So this Colour Friday, we’re offering:
✨ 15% OFF EVERYTHING ACROSS OUR WEBSITE ✨
Using Code - COLOURFRIDAY25
—including our custom-made giftware, personalised pieces, and even bigger purchases like our Equilibrium Magnetic Rug.
Yes… even that!
Because if you’ve been waiting to invest in something special, purposeful, or personalised - this is the perfect moment.
🛍️ Use Your Discount Wisely 😉
We’re a small business, so a full-site discount is a big decision for us.
But we want to make your Christmas shopping easier, more joyful, and more meaningful.
So whether you're treating:
🎁 A horse-obsessed teen
🎁 A dog mum
🎁 A farmer who insists they “don’t need anything”
🎁 Someone countryside-crazy
🎁 Or yourself (we fully support this!)
Use that 15% wisely and grab something special while it’s here.
🎄 Let’s Make Christmas More Colourful, Together
Choosing small doesn't just get you a beautiful, thoughtful gift.
It creates real impact.
It supports real people.
It fuels real dreams.
When you shop with us this Colour Friday, you help a small British family grow a brand we love deeply - instead of helping a billionaire buy another holiday home or rocket part. And honestly?
That feels pretty good.
🌈 Shop Colour Friday with 15% OFF → thecountryset.co.uk
Discount automatically applies at checkout (or use code: COLOURFRIDAY25 if needed).
Thank you, from the bottom of our muddy-booted hearts, for choosing small, choosing British, and choosing us. 💚